A design is a named look for your QR codes: colours, the shape of the dots, a logo in the
middle. Designs belong to the organization and are set once; each workspace chooses which one
its codes use, so the person making the poster chooses nothing and still gets it right.
Where designs live
Open Branding and scroll to QR code designs. It sits on
the branding page because a design is the same thing as your brand — your logo and colours —
applied to a different surface. See
Client reports and branding for the rest of that
page.
Creating, editing and deleting a design needs the publishing capability, the same one that
edits branding; so does choosing which design the workspace uses. Everyone in the workspace can
download codes with the designs that exist. See
Members and roles.
What a design covers
Colours
The dot colour, optionally with a second colour to make a gradient; the colour of the three
large corner squares, which matches the dots when left blank; and the background colour, or no
background at all.
Shapes
Dots can be square, rounded or circular. The corners have two shape controls, Corner frame
and Corner centre; each can be square or rounded, and never circular: a reader finds the
code by the sharp corners of those squares, and rounding
barely disturbs that measurement while a circle removes enough of it that cheaper scanner apps
stop finding the code.
Logo
A PNG or JPEG placed in the centre, masked square, rounded or circular, with a setting for how
much of the code it covers.
Default download size
One of 256, 512, 1024 or 2048 pixels, stored with the design.
Designs that would not scan are not saved
When you save a design, the console runs the same check it runs before any download (see
QR codes for the refusals in full): enough contrast between the colours and the
background, a logo within the share of the code a reader can afford to lose, and a logo clear
of the squares a reader needs to find the code. A refusal names the setting responsible and
the value that would work.
The check is made against the smallest code this product can produce, which is the one with
the least room in the middle. A design that saves therefore works for every link in the
account, not only for the one that happened to be open.
The transparent-background switch in the QR panel overrides the design’s background for that
download, and the panel then says which surfaces the code can be printed on.
Which design a workspace uses
Above the list of designs is a selector, This workspace uses. Pick a design, or
Brand colours (no design). Two workspaces of the same organization can pick different
designs.
A workspace with no design chosen still gets branded codes: the dots take your brand’s primary
colour and the corners its accent colour, as set higher up on the same page. An organization
that has never touched the branding page gets UTMKit’s default brand colours: blue dots with
orange corners, on white.
Editing and deleting
Editing or deleting a design changes what the next download looks like and nothing else.
A code already downloaded or printed is a picture of the short link; it keeps working exactly
as it did, whatever happens to the design it was drawn with. The console says so before a
deletion is confirmed. 
